Recruiting is like dating – it is two way.
Recently a fellow entrepreneur asked me to take a look at a job ad that she had created for an account manager role. Now I believe that anyone who is accountable for customer relationship needs to truly live and breath the essence of a business. To be completely at...Read More
Nightmare on Corporate Street
Most of us have been there I explored in a recent LinkedIn article. Feeling unappreciated; our work and efforts going unnoticed and uncelebrated; our self-confidence plummeting by the day. The experience we have in the workplace can have a profound impact on all other...Read More
Can you ‘fire’ your boss?
Have you ever wanted to stamp your feet or scream and yell at your boss! Does he or she seem to get in the way of you doing your best work? Do they ever seem to be working in his or her best interests rather than that of the business? If you have answered yes to any...Read More
Emotional Brand Connection
Three steps to Emotional Brand Connection There are three clear stages to achieve authentic, real employer branding communications. I discussed in the previous entry stage one – which is the logical connection to the organisation. This is all about compliance… and...Read More
‘Sickies’ will kill Australian businesses in the downturn.
In troubled times business must do more with less. There may be fewer people in your business, fewer customers, less capital, less cash…. But one thing you do want less of is people ‘Chucking a Sicky’ As a result, there some simple options available to...Read More
Seven measures of employee engagement.
The Human Capital Institute was founded in 2004 in the US and has around 115,000 members in 60 countries – Allan Schweyer, the Executive Director shared some insights with the participants of the recent Brand Engagement conference in New York which I attended last...Read More
