Nov 13, 2019 | Big Red Group, Experience Economy | Author: Naomi Simson
A little bit of a proud moment for me today, seeing the Your Ultimate Summer program come to life with Qantas. Qantas and the team at Big Red Group have created a guide of experiences for Frequent Flyers. The Ultimate Summer experience guide is powered by RedBalloon...
Jun 5, 2019 | 1. Entrepreneurship, Big Red Group | Author: Naomi Simson
I read a lot; I learn as much as I can; I’m always looking for trends and entrepreneurial opportunities. With so many commercial messages bombarding consumers every day, the key element to online success and attracting customers is in building trust. What you stand...
Jan 2, 2019 | Big Red Group | Author: Naomi Simson
The LinkedIn #BigIdeas2019 series looks at trends and predictions for 2019. We all wish we had a crystal ball… and I do my best in the video below. I offer my insight into what could be around the corner for business. I see some major shifts where competitors...
Nov 12, 2018 | Big Red Group | Author: Naomi Simson
Adrenaline business acquired by BRG David Anderson and I, as co-founders of The Big Red Group, are pleased to announce we have acquired the business of Adrenaline in Australia. The team have joined us and and is thriving in their new location in Sydney city with their...
Oct 26, 2018 | Big Red Group | Author: Naomi Simson
Things to Do in Sydney There are so many things to do in Sydney – and I feel very lucky that I have done many of them. I have put together a range of activities (by state) but here are a few of my selected experiences for this summer. Like Sydney Harbour Water...
Sep 21, 2018 | Big Red Group | Author: Naomi Simson
“Giving experiences better than cash” Research says We’ve seen the results: according to our recent Hewitt Employee Engagement Scorecard, experiences as rewards are better than a cash bonus. Research found that cash bonuses whilst appreciated –...