Traffic vs audience is about quality, not quantity There is a difference between ‘traffic’ and audience. It’s a quality, not a quantity, game I’m sure I’m not alone in having clicked on an article or blog after being sucked in by a disingenuous headline. The NT...
Shark Tank Season 4 Episode 4 Here we go again! Tonight in the Tank we have some truly unique innovations, trendsetting foods, fantastic stories and some enviable ‘jobs’… First to face the Sharks is: Koda Sail Chris has a job that plenty of people...
Shark Tank Bitcoin Scam Beware of Bitcoin scams! We have been made aware multiple times that advertisements are claiming that we – the Shark Tank investors – are associated with Bitcoin and cryptocurrency trading platforms. This is absolutely false and I...
Artificial Intelligence: helping us reach new customers I’m often asked how I got RedBalloon to grow but thinking back, in the context of time, what we did in 2001 has almost no relevance today. It is now ancient history — an era before smartphones, digital...
Shark Tank Season 4 Episode 3 It’s Tuesday and that means one thing – Shark Tank. We’re often shown having Shark fights so I thought I’d use an image for today’s post of us having a laugh. It does happen! Australia is a nation of...