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In October 2013, I was reflecting on the 770 blog posts I had written to date, what I had learned from them and how best I should sum them up. Now, in April 2016, I’m now up to 961 blogs and still learning!

I thought I would share the lessons again for you…

These are my own originals – but I add four from the more famous below.

  1. Persistence is not pigheadedness.
  2. Passion is authentic – you either love what you do every day… or you don’t
  3. People are everything to success (family, friends, community colleagues) you cannot do it alone
  4. Process sets you free; it provides the foundations for growth
  5. ‘Hope’ is not a strategy
  6. Brands are held in the heart of the customer
  7. It is not about me – it is about the legacy I create well beyond my own generation – Asking “Am I making the planet a better place over and over again?”
  8. The more I teach the more I learn.
  9. We need to know failure to know success.

Which brings me to some of the great quotes put together in a presentation by friend Amanda Gore:

  • “I have not failed I have just found 10,000 ways that did not work” Thomas Edison
  • “Remember that failure is an event not a person.” Zig Ziglar
  • “Success is the ability to go from failure to failure without loosing your enthusiasm” Winston Churchill
  • “Just because you fail at one thing doesn’t mean you will fail at everything” Marilyn Monroe

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@naomisimson

  • Happiness:
Think less, Feel more;
Frown less, Smile more;
Judge less, Accept more;
Watch less, Do more;
Complain less, Appreciate more;
Fear less, Love more....
Give it a crack 😎on a weekend like this what's to stop you! #naturalbeauty #happiness
  • Friday drinks must be here soon surely ... or I'm out! #friyay
  • In the 90s I left my cushy job at Apple.

I’d be a squillionaire if I still had my stock options.

I don’t regret it. Here's why:

After 10 years of corporate, I wanted to ‘do my own thing’. I started with freelance marketing.

My strategy? Hard work and build strong brands.

It seemed to work - new clients came from referrals.

But after 18 months, I came to a realisation:

All my clients wanted was “more customers”, not complex branding plans.

SO I thought I’d build a brand of my own. Something to get them “more customers”. RedBalloon was born. The purpose? Give people amazing experiences.

16 years on, RB has delivered 3.8 million customers to 2000 small businesses.

Now, when I give talks, I always get the same question: “How did you build such a strong brand?” Funny how it comes full circle.

I can’t answer that with a time limit.

Though I think I found a way - an online course. “How to Build your Business Brand” - years of experience in one place (link in bio if interested). But, that’s not the point of this post.

If I stayed with Apple I’d be unbelievably wealthy.

Quitting was still the best thing I’ve ever done.

So if you want to take a leap of faith, do it.

All I ask you is this:

Trust yourself and never underestimate the power of brand.
  • #tbt the originals circa 2004 🎈 it reminds that an entrepreneurs journey is long and full of twists and turns. What a ride! @redballoonexperiences
  • I have always been rushing! I need to remind myself of this one regularity. I'm intentional, not frenetic. Choose the one thing that needs to get done to make everything easier! #inspiration

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