The Game Gets Bigger

The Game Gets Bigger

It’s been a big week at RedBalloon. We announced the appointment to CEO of  Kristie Buchanan, who has been acting in the role for 12 months. Our head of security Dexter was followed around by a film crew and featured on The Project on Channel Ten. And the news I...

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Four thoughts on creativity

Four thoughts on creativity

Over the years I have had many people say to me “what a fantastic idea RedBalloon is..” often followed by the statement “I was going to do something like that” or “I wish I’d thought of it.” Ideas and creativity are critical to the success of any venture. I was in...

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It all started in kindergarten

It all started in kindergarten

One of RedBalloon’s business values is ‘a sense of humour and fun’. I am blessed to come to bound out of bed every day looking forward to my day at work. It strikes me that the basic tenets of encouraging fun and productivity in the workplace, I learnt...

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10 ways to fall in love – with your customer

10 ways to fall in love – with your customer

This years theme at RedBalloon is all about Customer Love. We have been playing a game to improve our NPS score… I was recently reminded of this top ten from Zappos.com: 1. Make customer service a priority for the whole company, not just a department. A customer...

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Vote please – if you like what you read

Vote please – if you like what you read

It’s the beginning of another year and 2013 is set to be a fulfilling and exciting one… and it has started with a flurry – I’ve been writing this blog for 2571 days (but who’s counting) and in that time I have shared 713 posts… now...

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Creativity creates the competitive edge

Creativity creates the competitive edge

With Christmas rushing headlong towards us – last years innovations are now in full swing at RedBalloon. As we get, bigger, older and more established the last thing we want to do is forget what made us the award winning, innovative business that we are. One thing I...

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Two Steps towards Success

Two Steps towards Success

  Now before I even start  talking about ‘success’ let’s define it. Everyone has a different definition of success. In fact I think success is like the notion of beauty – it is in the eye of the beholder. To some it is wealth to others it...

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