A COLLECTION ABOUT
Business Goals
Setting Business Goals correctly, sets you up for success
Getting Business Goals right is fundamental to success.
Setting and achieving business goals is a critical element to leadership. Setting realistic business goals is equally important. I have heard people talk about ‘stretch goals’ but if they are never likely to be achieved then they are demotivating to everyone.
Part of the plan is goals. Part of business is the plan. I have found that when I make business goals visual people understand them (and remember them) better.
For instance – imagine what it will be like when we deliver an experience to the same number of people sitting in the MCG on grand final day. People understand this. They can see it and it is relatable. Business goal setting can be fun too.
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Catch up on the Business Goals blog posts
Goal Setting in 2021
Goal setting is about getting what you want... Sometimes (especially in times of significant change) goal setting seems rather pointless. We often say to ourselves ‘there is so much we cannot control – it is too hard to plan.’ But if you don’t plan – and set goals,...
How to add $100,000 to your bottom line
We have never lived in a more ‘abundant’ time – despite the fact that there are more than 7 billion people on the planet – we have ‘more’ now than ever before in history. We are at the beginning of incredible social changes such as ‘dematerialization’ and...
What I see for a successful 2015
I was asked by the editorial team at LinkedIn to pen what I see coming for 2015 so I have put some thoughts together to look at ideas and trends that are likely to shape 2015. Next year is likely to be a very big year for me too - with three big new initiatives that...
4 insights in 8 minutes on entrepreneurship
I'm looking forward to my keynote at the Small Business Summit next week - I did this interview (included below) for the local radio station about what I would be speaking about. My interview with Tony Eades covered so much in such a short time - and it gives a...
We are multi sensory beings – Aesop
Think about the brands that you love – how do they make you feel? What do they mean to you? Now think about those bill boards that you pass every day – for businesses and products that don’t stand for anything and don’t mean anything (and they may also not be relevant...
10 ways to fall in love – with your customer
This years theme at RedBalloon is all about Customer Love. We have been playing a game to improve our NPS score... I was recently reminded of this top ten from Zappos.com: 1. Make customer service a priority for the whole company, not just a department. A customer...
Customer Intimacy Creates Experience
Sometimes all the intention in the world - still means that a customer does not have a good interaction. The question I pose is can we please all the people all the time? I was saddened by an email I received directly from a customer this week - accusing RedBalloon of...
Three Lessons For Sustainable Growth From Maccas’ First Employee
Lessons For Sustainable Growth I had the delight of my colleague Jemma (Redii GM) sharing with me her insights from the former CEO of McDonalds Australia, Peter Ritchie, who started back in 1973 as McDonald’s Australia’s first ever employee and the first employee...