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Naomi Simson experiences car rally

Here is a small extract from my book Live What You Love

There’s a notion that passion belongs to artistic types, musi­cians, painters, writers and children at play. The idea of being passionate at work can be met with, ‘That’s ridiculous! We’re all meant to be achievers.’ But think how ridiculous this is. Why would you reserve doing things you are passionate about just for the weekend? That’s how people become conflicted around life equilibrium. Sure there may be a distinction between your work life and your personal life but you would be lying in one of those per­sonas if you were a different persona at work from the one you are at play or at home.

So how do we find our passion at home and at work? The goal should be to make everything you do — wherever it is — something you’re excited about.

For example, I love doing my Ashtanga yoga practice; I feel wonderful with those endorphins flooding my body after a ses­sion. This lets me know that in order to achieve a similar state at work I need to be fully engaged, to put energy into whatever I am doing, to overcome any fears, setbacks and insecurities I might have. This way, every day can be exciting and present challenges to me which can be met with a sense of passion about what I am doing.

 

Anyway I have much more to share about this and do so in  Live What You Love order your copy now – and let me know your thoughts

 

 

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  • Happiness:
Think less, Feel more;
Frown less, Smile more;
Judge less, Accept more;
Watch less, Do more;
Complain less, Appreciate more;
Fear less, Love more....
Give it a crack 😎on a weekend like this what's to stop you! #naturalbeauty #happiness
  • Friday drinks must be here soon surely ... or I'm out! #friyay
  • In the 90s I left my cushy job at Apple.

I’d be a squillionaire if I still had my stock options.

I don’t regret it. Here's why:

After 10 years of corporate, I wanted to ‘do my own thing’. I started with freelance marketing.

My strategy? Hard work and build strong brands.

It seemed to work - new clients came from referrals.

But after 18 months, I came to a realisation:

All my clients wanted was “more customers”, not complex branding plans.

SO I thought I’d build a brand of my own. Something to get them “more customers”. RedBalloon was born. The purpose? Give people amazing experiences.

16 years on, RB has delivered 3.8 million customers to 2000 small businesses.

Now, when I give talks, I always get the same question: “How did you build such a strong brand?” Funny how it comes full circle.

I can’t answer that with a time limit.

Though I think I found a way - an online course. “How to Build your Business Brand” - years of experience in one place (link in bio if interested). But, that’s not the point of this post.

If I stayed with Apple I’d be unbelievably wealthy.

Quitting was still the best thing I’ve ever done.

So if you want to take a leap of faith, do it.

All I ask you is this:

Trust yourself and never underestimate the power of brand.
  • #tbt the originals circa 2004 🎈 it reminds that an entrepreneurs journey is long and full of twists and turns. What a ride! @redballoonexperiences
  • I have always been rushing! I need to remind myself of this one regularity. I'm intentional, not frenetic. Choose the one thing that needs to get done to make everything easier! #inspiration

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