Redii points platform joins RedBalloon for Business As the Founder of RedBalloon I thought it important to share with my readers this change to the business. Especially because I have a hands on role working with RedBalloon clients directly in putting experiences to...
NSW 3 year expiry gift cards legislation In 2001, when I thought it was a good idea to start a business from home, no one had ever heard of experience gifting in Australia. There were very few gift cards in the market and most gift certificates were handwritten by the...
What do I need to do to stop embarrassing myself? I’m busy finding customers and being relentless. My poor family and friends wonder when I will stop asking for leads, opportunities and ideas on how I can grow my businesses. This relentless approach has worked for me,...
Reviews: the good, the bad and the ugly Product Reviews are not the only source of insight. I had a presentation this week for a customer centric software application for Noble Systems. They have all the bells and whistles when it comes to staying in touch with...
What do the following music albums have in common? Carole King’s ‘Tapestry’, Jimi Hendrix’s ‘Axis: Bold as Love’, Nirvana’s ‘Nevermind’ and Bob Dylan’s ‘The Freewhelin’? If you’re a music wiz, you might know that these are the critically acclaimed second albums of the...
Here is an international success story… which is humbling – and has left all RedBallooners quite ‘Blu’. I post this here to answer a question I had today in my session at EY. What does WorldBlu or a democratic business look like? Way back in...
As I look around the office at RedBalloon I note that we are ready waiting for the Christmas rush to begin in earnest. We have had many new RedBallooners join us recently as we continue to grow significantly. I understand that there have now been 214 RedBallooners in...
Years ago – at the very beginning of time (well it feels that long ago), we began to think about what RedBalloon could look like. I took my hard earned $25k and visited a web developer. $25,000 later I had a very average website with no content management system. The...
