They both make really bad gifts…and Australian’s wasted $1 billion on stuff like that last Christmas. Unwanted gifts reached an estimated $1billion in Australia last year. As Kris Cringle buddies are assigned to family members and work colleagues in the upcoming weeks, please remember that what you think is a good gifts can go badly. The research tells us that gifts ranged from the mundane to the outright awkward including: hankies, tandoori spice rub for chicken given to a vegetarian,…
Interesting that according to researcher Thomas Gilovich - it is not that wealth that causes happiness, but what and how money is used that contributes to our sense of well being. The more aligned a purchase is to ‘shared experience’ the greater the sense of happiness. I found this research fascinating. RedBalloon is changing gifting in Australia and NZ forever because we believe that the most important gift is the gift of shared experience…which deepens relationships. Interesting that the research…
Sometimes my weeks astound me with the sheer variety of what I get up to. I did a presentation on employee engagement entitled ‘you can’t do it on your own’ to the Independent Funeral Directors – I think we found each other equally fascinating. I was in Melbourne – and surprised my daughter with a fabulous gift. Kissed goodbye by his lordship himself – there was lots of cooing, not just from my daughter but her school friends as well….
I just received this delightful email from a RedBalloon experience supplier. It is such a beautiful story of a perfect gift…. and something I had never considered. A pet is often very much a member of the family – and when the family member (especially children and the elderly) is in hospital for a very long time they can desperately miss the family pet. As Jill explained: “Hi Naomi, I supplied a cushion to a RedBalloon customer who had bought…
RedBalloon will deliver 300,000 stories this year… I personally would love to hear more of them – every one is a unique story to be told. I heard this one today: “I had an excellent day. At 56 years of age and having tried to surf as a kid with no lessons had no idea. one lesson from RedBalloon I was able to catch a wave and surf across an un broken wave. An amazing experience and I would recommend…
I often marvel that the experiences that I love the most are the one’s that are most unexpected. And on Sunday morning, I got to delight in the feeling of flying. On Hamilton Island with the RedBalloon Corporate team we delighted in doing things that we had not done before. I have been sailing – but never on a catamaran that is rigged just for speed. Keith our host was completely thorough in his briefing – we learned how to…
This past week has been massive – that almost cannot remember where it began (I have travelled about 3500kms). I did hear early on in the week from my friend Marty Wilson, that Seth Godin is hosting an exclusive 3 day think tank for 12 Female Entrepreneurs early in November – so I got my skates on and applied. I implored in my application that such a program would need a global perspective and who better to bring growth and…
Sometimes – one does get slightly stuck on what to give someone… but if this someone happens to be very important – and her first ever (and maybe only trip to Australia) which RedBalloon experience would be perfect for her trip in December – HELP? Oprah Winfrey is coming to Australia for the first time in December and the RedBallooners are bouncing off the walls with excitement over the idea of sending Oprah on a RedBalloon experience while she’s here….
Some people shudder just to read the word fitness; others instantly feel a dull sense of guilt in the pit of their stomach, others of course live for it. Wellness, fitness, nutrition – are not things that you would expect to hear about from me. Looking after myself though is one of my responsibilities. I have so many people that count on me… not just my children, husband, family and friends, but the RedBallooners, our suppliers, customers, and the broader…
One person at a time RedBalloon is changing gifting in Australia and New Zealand forever. It is a simple purpose that continues to drive me every day. I love knowing that people get to experience things that they have always wanted to do as a result of what our team does… and that a gift from RedBalloon is an opportunity for people to have great shared experiences with the people who are important to them. Today is an exciting day….
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...
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