Mother’s Day 2020

Mother’s Day 2020

Mothers’ Day is sure to be different this year “Zooming”, “Facing Time” and “The video computer thing” – I call it the “The Zoomer” It seems like Mum has a pet name for her new favourite thing. It is the way we get to see our beloved offspring. My children have all...

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Mothers Day Poll

Mothers Day Poll

My Mothers’ Day marketing dilemma in the time of ‘lock down’. To complete the 3 questions poll click here As a marketing profession our job is to predict the future, and to do this we look at the past, insights, research and where possible intention and sentiment...

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