It seems that lately I am being approached by many people who are asking a similar question, “How did you do it?”. Obviously I write this blog so that I can share what I have learned which also means that people can dip into what they think is relevant for them...
Lessons From Legendary Brands I’m at the Marcus Evans CMO (chief marketing officer) Summit on the Gold Coast – listening, and learning. Richard Sauerman told us today he ‘does not want to tell us how to suck eggs’. When marketers speaking to...
What To Wear To Work I was reading an article recently in HR Daily about what to wear to work. Kind of interesting that it is a topic of discussion in an HR publication. My first job when I graduated from university, as a naive young graduate (1984) was with IBM (in...
It might sound basic but one of the key questions I get asked is how do we get people to have fun and be extremely productive at work. What keeps the workplace interesting, people motivated and most importantly make it a fun place to be? Sometimes it is the simplest...
The Human Capital Institute was founded in 2004 in the US and has around 115,000 members in 60 countries – Allan Schweyer, the Executive Director shared some insights with the participants of the recent Brand Engagement conference in New York which I attended last...
I’ve just been at the Brand Engagement conference in New York, and there is much discussion about its definition. After attending many sessions (which I will share with you over several blogs), I was left with the idea that ‘Employees are the new...
What it takes to ensure Creativity is King Further to yesterday’s blog about Dan Pink’s Whole New Mind Presentation … here’s the good news – Creativity is King. Dan Pink shared with us that apparently Steve Jobs (Founder and CEO of Apple)...
