Shark Tank S2 Episode Ten on TEN
This episode is all about customer experience and customer promise – whilst what is presented to us differs vastly in terms of customer groups, markets and audiences – the fundamentals of brand promise remains the same; Does the customer believe that...Read More
Why pitching is storytelling with facts
I was asked last week, in an interview as part of the ANZ Business Ready program at #IdeaNation hosted by B-School, what makes a great pitch. Even though a third of my new book Ready To Soar is dedicated to answering that question, I think there is one element that...Read More
Shark Tank S2 Episode Eight on TEN
“Is this a dream or a nightmare?” This is what we set out to discover in this episode of Shark Tank – clearly I am incredulous about something – the joy of discovering is not lost on even battle worn one’s like me. There was the...Read More
Being bowled over by the ‘Big Idea’.
Waiting, waiting – wondering ‘Is this the one?’ I’m sure every investor is the same, not just the Sharks on Shark Tank – who so publicly wait with baited breath to hear the story behind the business idea – wondering is this the next big thing. The entrepreneurs...Read More
The entrepreneur’s journey Coming Up this week 6 June 2016
Sometimes I simply laugh because as I start each week with the question – “what is the one thing that I need to get done this week so that if I get it done everything will become easier?” This might seem like an easy question… however this week...Read More
An Entrepreneur’s Journey – Coming Up This Week 23 May 2016
The big news for the week is Shark Tank moving from Sunday nights to Wednesday nights…. Episode 4 of Shark Tank will air on Wednesday 25 June – straight after Master Chef Last week for me was all about planning. With all of the businesses that I work with...Read More
