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Naomi Simson speaker

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Last week was all things media…especially given the arrival of #ReadyToSoar in book stores. I also had the pleasure of attending Claire Halliday’s launch of her book Things My Mother Taught Me which and here Benjamin Law’s stories first hand. Big groups at the #TotalSuccess events in Melbourne and Sydney, I shared many a story on the entrepreneurial journey. As we move into the on air week for Shark Tank as well as the book launch there is really a lot to be done.

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Coming up this week:

Monday: Lunch with Victor Dominello MP – NSW Minister for Innovation and Better Regulation – arranged by Julio Lafatte founder of Unstoppables – to talk entrepreneurship.

Tuesday: Lunching with the RedBalloon team. Heads Over Heels advisory meeting supporting female entrepreneurial start ups

Wednesday: As Ambassador for Barnardos Mother of the Year I will be attending an event with all state finalists (they have flown in from around the country for the big awards lunch)

Thursday: Meetings today along with the Barnardos Mother of the Year National Awards – where the Mother of the Year will be announced

Friday: It’s show time – with Shark Tank airing Sunday 9.00 I have a big day of media and promotion for the show…(which will include Nova, Studio 10 and the Project)

Sunday: Melbourne for the 57th TVweek Logies….. and Shark Tank episode 1

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@naomisimson

  • This is really living in the world of your customer #virtualexperience #granddesign #vr 🎈
  • Great time for gardening! 😄
  • Being in retail for close to two decades has it's highs and lows. 
There is always the threat of competition (Is Amazon going to impact our business when it opens in Australia? Who knows...). The only constant in any retail business is change. 
I find this particularly scary — and nerve wracking. 
I wish I had a crystal ball. 
Trying to pick customer trends continues to be challenging. 
We have engaged the best of the best AI tool to assist in finding customers and helping them. 
But fear is a real emotion felt by many business owners at this time of year. 
Can I trust? I ask myself relentlessly... With 10 weeks to Christmas I feel I must do more to help predict... If I hear ‘consumer confidence is low’ one more time I will want to scream.

Today I must test it. 
I think if I give potential customers a rich offer — with no hidden strings (link in bio), I will see if we can pull some demand forward to let us predict the Christmas capacity we may need. 🎈🎈
  • Meet #jackford who has just joined the Simkingson clan... little buddy for Dexter #cavoodle meets #spoodle 🐶
  • I’ve got my active wear on today🤓

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