10 ways to fall in love – with your customer

10 ways to fall in love – with your customer

This years theme at RedBalloon is all about Customer Love. We have been playing a game to improve our NPS score… I was recently reminded of this top ten from Zappos.com: 1. Make customer service a priority for the whole company, not just a department. A customer...

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Vote please – if you like what you read

Vote please – if you like what you read

It’s the beginning of another year and 2013 is set to be a fulfilling and exciting one… and it has started with a flurry – I’ve been writing this blog for 2571 days (but who’s counting) and in that time I have shared 713 posts… now...

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Three things young women in business need to know

Three things young women in business need to know

[Posted to LinkedIn a few weeks ago – and it came in as #11 the most read posts on LinkedIn in 2012 – some of the 1000 comments are very amusing. Also exciting that I am now close to 50,000 followers of my blog posts] A few months ago I commented on Sheryl...

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Creativity creates the competitive edge

Creativity creates the competitive edge

With Christmas rushing headlong towards us – last years innovations are now in full swing at RedBalloon. As we get, bigger, older and more established the last thing we want to do is forget what made us the award winning, innovative business that we are. One thing I...

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Two Steps towards Success

Two Steps towards Success

  Now before I even start  talking about ‘success’ let’s define it. Everyone has a different definition of success. In fact I think success is like the notion of beauty – it is in the eye of the beholder. To some it is wealth to others it...

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Five reasons why a coupon is NOT a gift

Five reasons why a coupon is NOT a gift

[From LinkedIn] I have just read a news report called “Groupon fights for its life as daily deals fade” which did not really surprise me. I know some of our suppliers have from time to time dabbled with discounting their activities and events through such sites and I...

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Four tricks to getting out of your own way

Four tricks to getting out of your own way

“The only thing that stands between you and what you want; is you…..” Gina Mollicone-Long. 2.5 hours of fast paced – goal getting rather than goal setting. And out of context it is difficult to share the three points she covered: How the mind works, The process...

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