I love branding…. it’s all in the detail

I love branding…. it’s all in the detail

My colleague Sarah – Head of Marketing at RedBalloon picked this detail up – and she shared with me because she knew that I LOVE this sort of thing. Years ago when I worked at Apple I was accountable for marketing to the printing and publishing industry. The design community took me aside and taught me about detail and consistency (demanding this from the Mac – now we take all that WYSYWIG stuff for granted). Brand recognition is built through…

All she wants is your time.

Mum and I last year doing candle making

With Mother’s Day rapidly approaching, how could we miss the resounding message in “the toughest job in the world.” More than anything, I know that what I want from my two young adults is to hear from them regularly (more than once a day works for me!) and to spend time with them. I’d love to go to a cooking class with my daughter and to go go karting with my son (kids, you don’t have to spend a fortune…

Thoughts on success and happiness – 10 minute video

Sharing insights on success and happiness for muru-D at the On Fire event

I thought I would share with all this recent presentation that I did for Muru-D. It is only 10 minutes and covers much about my thoughts on success, purpose, surrounding yourself with people of different strengths, authentic leadership, vision, values and alignment. I speak regularly, giving keynotes usually of about an hour – so I did find it amusing to see how purposeful I can be in 10minutes. I am happy with the result and was glad that I could…

Four steps to Happiness – Hear me speak at WiRL

Four steps to Happiness – Hear me speak at WiRL

I’m pretty excited to be speaking at the up coming WiRL Summit – Women in Real Life  (An Online Summit for professional women seeking career success and a balanced life) There is a very impressive line up of speakers – to which I am humbled to be a part. You will note that my session is listed for 22 May 2014 (however if you are in Australia that means that it is 9.00am on 23 May – so for the…

The Power of Appreciation

Kristie CEO recognizing Jane for living the RB values

Yesterday I was asked to speak spontaneously to the RedBallooners at our company wide meeting. As I stood in front of what appeared like a massive group of people…. I felt a wave of deep gratitude. Not just for those who were present – but all the past team members too. I thanked all of the past employees too – for their contribution – not only the amazing one’s, but also those who had been challenging and perhaps troublesome. Because…

“Can I hold your baby?”

Kristie and I holding our other babies

1 April is my 13th anniversary as a RedBallooner. It feels like it has been my whole life… I struggle now to remember a time before RedBalloon. My role has changed more in the last 2 years than in the 10 years prior to that. As mentioned in my previous post – Kristie CEO is well and truly out in front of RedBalloon leading the next wave of growth. We recently presented at the Growth Summit on how we transitioned…

Preaching what we Practise

Jemma GM - RED

As most know I have moved to a founding director role at RedBalloon – Kristie Buchanan CEO has well and truly put her stamp on the business as she leads the business to it’s next phase of growth. We presented last week at the Growth Summit to fellow entrepreneurs on what it is like working with the founding director and how we transitioned to CEO. One of the questions came from the audience “what are you going to do now…

One word on happiness.

One word on happiness.

Today is International Day of Happiness – 20 March every year is set aside to focus on the human emotion of happiness. Governments, industry and education facilities all know that happy people are more able to be creative and far more productive. So they have given ‘Happiness’ it’s own day of celebration. Given that I am fundamentally curious and have been exploring vast reams of research on happiness for many years, I have learned much. Firstly happiness is only one…

Internships part of a rounded education

Kate - far right starting her career as an intern with RedBalloon

As we head into the new tertiary year – with thousands of young people starting at Universities – as employers we sit and wait – hoping that they will come out well rounded individuals ready to face the work world. Internships are a great way to get undergraduates ready for the world of work. News reports were scathing about Sheryl Sandberg’s Lean In community project posting a note on Facebook for an unpaid intern in August 2013 – as I…

What Can We Believe In?

Simon and I discuss very important RedBalloon business

At the very core of what it is to be human is our need to belong I wrote recently for a LinkedIn ‘Influencer post’. How we connect to others, our community, family, sporting teams, companies, or country to name a few. Part of our experience of ‘belonging’ is believing that our lives are somehow enhanced because we are a part of that institution, group or community. I reflect on how my teenage years were so vastly different than that of…