Brand building begins at startup phase No business journey is linear. Building a brand whilst staying true to purpose, and remaining customer focussed is the role of any start up entrepreneur. Yet investing in systems and people to allow for scale can be challenging....
Goal setting is about getting what you want… Sometimes (especially in times of significant change) goal setting seems rather pointless. We often say to ourselves ‘there is so much we cannot control – it is too hard to plan.’ But if you don’t plan – and set...
Finding our leadership framework. I firmly believe that everyone needs a plan, particularly business leaders. And right now, with an ever changing landscape courtesy of Covid-19, it’s very challenging for leaders to formulate any kind of plan with certainty. Changing...
The Experience of Work – BRG Six point framework. We know work has changed – but how will culture be affected. Many leaders are asking themselves – ‘Do we go back to the office’? As some know, I’m all about making, maintaining and...
Some thoughts on how to move forward and rebuild with a sense of optimism and purpose. Anyone who knows me is aware that I’m an optimist and yesterday as I presented to 50 rural women business owners the question of ‘what next?’ and ‘where to from...
Redii points platform joins RedBalloon for Business As the Founder of RedBalloon I thought it important to share with my readers this change to the business. Especially because I have a hands on role working with RedBalloon clients directly in putting experiences to...
Understanding your ‘why’ and setting a clear vision Business Advice Column launch. Today I join News Regional Media as a guest columnist for its Business Class series. I have been speaking regularly about the growth in regional Australia. In the last 2 years aloneI...
The LinkedIn #BigIdeas2019 series looks at trends and predictions for 2019. We all wish we had a crystal ball… and I do my best in the video below. I offer my insight into what could be around the corner for business. I see some major shifts where competitors...