Tag Archives: Innovation

Shark Tank Australia Episode Five on TEN Sunday 8 March 8.00pm

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Watching this episode at home with the family – we had plenty of laughs. Every week we marvel at how diverse the business ideas are – and equally how commercially ready they may or may not be. I was delighted with the show – it showcases great Australian innovations come from everywhere. Here is my wrap up from episode five. Joseph Mourad – inventor and hair stylist to the stars. For more than 30 years as I stylist he has…

Shark Tank Australia Episode Four on TEN Sunday 1 March 8.00pm

Here is my review of the pitches we saw in Shark Tank Australia episode 4 – yet another great show demonstrating the diversity of Australian innovation. It was pretty exciting to see such a big pitch come into the Tank… Scope My Project – The two founders clearly did not appreciate the sorts of questions or understanding required to attract investment. A businesses to business service – yet I had the feeling that it had just been created on the…

Shark Tank Australia Episode Three on TEN Sunday 22 February 8.00pm

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I kept a database and notes on every single pitch that we saw during the filming of Shark Tank for TEN. These are the notes of each of the pitches in Episode Three. Surfsafe – Dave Smith is the founder and inventor of a shark repellent device that is embedded in surf boards. The device emits sonic waves to deter sharks from approaching. He has been designing surf boards for 20 years, and wants to encourage people to surf and…

Shark Tank Australia Episode Two on TEN Sunday 15 February 8.00pm

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I know this might sound fanatical – but I kept a database and notes on every single pitch that we saw during the filming of Shark Tank for TEN. This could be because I need an extra brain – or it might be because some of the businesses we saw were just a little early stage… but as far as I am concerned I really want to keep them on my radar… just in case I get a second chance…

Productivity Hacks: Happy People Are Productive People

I’m not being flippant here in suggesting that being happy is my “hack”. When the editors of LinkedIn sent out the brief requesting our insights into the productivity hacks that we use, I looked at all the things I do, from shared document reporting, to online diary requests systems… All of these add consistently to being productive. The Cloud has transformed the way I work – and not just my productivity but that of all those around me at RedBalloon….

I was sitting quietly at my desk….

I was sitting quietly at my desk last Wednesday… going through some emails, being intentional about getting back to people as soon as I can when I get an email from Pip Marlow – Microsoft Australia Managing Director. I don’t know Pip so it was unusual to hear from her. With interest I read the missive headed up “Joined- Up Innovation.” Dear Naomi I wanted to let you know that tonight Microsoft will proudly recognise you at an event being…

I love branding…. it’s all in the detail

My colleague Sarah – Head of Marketing at RedBalloon picked this detail up – and she shared with me because she knew that I LOVE this sort of thing. Years ago when I worked at Apple I was accountable for marketing to the printing and publishing industry. The design community took me aside and taught me about detail and consistency (demanding this from the Mac – now we take all that WYSYWIG stuff for granted). Brand recognition is built through…

What Is Your Legacy?

As the year draws to a close – one begins to reflect on the year, it’s ups and downs – and then what the next year might look like. I have not been blogging quite as often – simply because I have been setting aside that time to write a book. One of my highlights for 2013 was being a speaker at ‘Wired for Wonder’. Better to have a mind opened with wonder …..than closed by negativity. Wired for Wonder…

What does Cloud Computing mean to RedBalloon?

Years ago – at the very beginning of time (well it feels that long ago), we began to think about what RedBalloon could look like. I took my hard earned $25k and visited a web developer. $25,000 later I had a very average website with no content management system. The site was ‘framed’ and even worse, not hosted. For many entrepreneurs, technology is their Achilles’ heel. And I was no different. What I had was a business idea, and from…

Clouds level the business playing field

I was invited a few weeks ago to attend the V8 Supercars in Launceston… in the 12 years I have now worked at RedBalloon I have seen many a car (and been in side many a V8) as they raced around the circuit…. and given that the event was in Tasmania – and my close colleague Lauren is from there…. I thought she would have an interest. I was unaware the degree to which she is a rev-head. As a…