Tag Archives: Business Growth

Productivity Hacks: Happy People Are Productive People

I’m not being flippant here in suggesting that being happy is my “hack”. When the editors of LinkedIn sent out the brief requesting our insights into the productivity hacks that we use, I looked at all the things I do, from shared document reporting, to online diary requests systems… All of these add consistently to being productive. The Cloud has transformed the way I work – and not just my productivity but that of all those around me at RedBalloon….

4 insights in 8 minutes on entrepreneurship

I’m looking forward to my keynote at the Small Business Summit next week -  I did this interview (included below) for the local radio station about what I would be speaking about. My interview with Tony Eades covered so much in such a short time – and it gives a flavor for what I will share at the event. Whether you can attend or not – you might find insights and value in the interview. The topics include: My opinion…

3 things I wish I’d known…

I was recently interviewed by AICD (Australian Institute of Company Directors) on three things I wish I’d known… (very pleased I could squeeze all those years and years of hard work into a 2 minute video) Going from urgent to urgent – rather than taking a longer term view. Most businesses in start up phase are in a constant state of ‘urgent’ having a longer term view can all serve greatly the effectiveness of effort. Three things I wish I…

We are multi sensory beings – Aesop

Think about the brands that you love – how do they make you feel? What do they mean to you? Now think about those bill boards that you pass every day – for businesses and products that don’t stand for anything and don’t mean anything (and they may also not be relevant to you either). The point is you don’t think about them, you manage to filter them out of your consciousness. Humans’ are multi sensory beings that are ‘meaning’…

Where Are the Dadpreneurs?

I was interviewed earlier this week by a senior journalist and at some point in the conversation the word “mumpreneur” was uttered from her lips. I said with great indignation in my voice “Really!” – why would you use such a word to describe women earning an income at home when men in a similar situation are not labeled “dadpreneurs”? There is a whole group of bloggers – known as “mummy bloggers” – who perhaps are blogging about their experiences…

Our path to RedBalloon may differ but our purpose aligns.

As I look around the office at RedBalloon I note that we are ready waiting for the Christmas rush to begin in earnest. We have had many new RedBallooners join us recently as we continue to grow significantly. I understand that there have now been 214 RedBallooners in our 12 year history – walk through our doors, they have added his or her talents to achieving our  purpose, some have gone on to other great adventures – but there are…

All Expenses Paid and No Surprises

Some weeks ago I was invited to participate in a BRW round table with Paul Bakker, Amanda Gome, and Grant Johnstone on managing costs in business. My initial reaction was “What would I know about that – I believe that  you need to spend money to make money”… then I started to think about how we continue to focus on budgets and performance at RedBalloon – so I convinced myself that perhaps I could add a different view to the…

It’s BHAG Day!

Today at exactly 10.41 am is the moment in time I have looked forward to for more than a decade. I thought this day would come somewhere in 2015. 16 October 2013 is BHAG day – it feels even more special than a birthday. And it is a day of reflection, laughter, joy and celebration. When Kirsten, Jemma and I sat around wondering “how could we change gifting in Australia forever” so that experiences became a top of mind when Australians considered…

The great untapped tool to drive growth

If you were given the ‘secret sauce’ – one thing to do right now to drive growth in your business… would you do it? Is growth a goal for you? Is it just an idea, or is it core to your existence? Does it excite you? Here is the irony – I get asked weekly, if not daily, by people from all walks of our business community – “How do I drive growth?” And I do have a very pragmatic…

Up, up and away – Melbourne Weekly Review

It is not often that I add to my own blog something that has been written about me – this article written by Peter Wilmoth and appeared with a cover shot throughout Melbourne last week. I thought it might give a broader perspective to you about my life…. Up, up and away. If any of the more than 1000 operators who provide experiences for “experience retailer” RedBalloon happen to notice an elegant woman abseiling down a cliff or doing some…