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Overview
From a very serious corporate career in marketing to creating a business based on fun RedBalloon, this is my journey. In this blog I share what it takes to be an entrepreneur and what I have learned - warts and all. I am also the author of 'I want what she is having' which chronicles the first five years of building of a fast growing business.
Very proud to be awarded National Telstra Business Womens Award for 2008 in the Nokia Innovation Catogory
RedBalloon Team Blog
Where I’m Speaking
My presentations to company events are not listed because those engagements are not open to the public. Contact Kate on +61 2 8755 0034 for more details on speaking.
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- on my way to Keri Keri, via Auckland Auckland, from Sydney Sydney about 1 day ago from web
- is amazed how many people are drinking alcohol at 8am in the morning in the airline lounge about 1 day ago from web
- It is not the storms you meet in life, but the way you set your sails... about 1 day ago from web
- Saw this at the gym this morning 'To make your dreams come true, first thing to do is wake up' about 1 day ago from web
- Doh - got the first call on my new iphone 4 - could not hear a thing... had forgotten to take of the plastic wrap. about 1 day ago from web
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Tag Archives: best places to work
Who is Australia’s Dream (and Worst) Employer?
I’ve often blogged about how people talk about the business they work for – this century anyone and everyone can be a publisher – using twitter and facebook to talk about their work place. An employer brand is part of the powerful marketing mix in creating customer experience. If we think of company X favourably [...]
Posted in best places to work Also tagged Brand Marketing, Employee Engagement, Female Entrepreneur Leave a comment
Something to do on a Monday
Today was my first day back in the office after school holidays... I arrived early, to start sorting through the mail, and messages before the meeting rhythm started. Quite a few of my colleagues were gathering together excitedly - eight of the team were going Sky Diving - including Jemma GM. One of the delegates [...]
Posted in Gift Experiences Also tagged Activities and Events, Corporate Gifts, Female Entrepreneur, Fun at work, Work life balance 3 Comments
The 10 point Customer Excellence Checklist
I’ve been reading the book ‘Delivering Happiness’ by Tony Hsieh CEO of Zappos.com. There are a significant number of similarities between RedBalloon and Zappos. As CEOs we both wanted to create a place where we too wanted to work. We both believe in experiences over stuff, we both believe that the key to success of [...]
Posted in Customer Experience Also tagged Activities and Events, Customer Excellence, Entrepreneurial Journey, Fun at work, trust, Values and integrity Leave a comment
Thoughts from a RedBalloon veteran
On Friday it was time to farewell an original RedBallooner - Sarah was with us in the very early days - and has seen the business grow from 9 people to its present 50. She has caught the entrepreneurial bug and started her own show a named ‘Lady Bug’ as a fully fledged interior designer. [...]
If you have a moment..