EDUCATION

Small business courses

keep learning with Naomi

Part of my purpose is to share my experience. My intention is to educate, inspire and empower others to try new things and live vividly.

I have produced a number of online courses to help others ‘experience’ commercial success.

I share my experience and what I have learned to help guide you through the process of Building Your Business Brand and Mangaing Your Small Business. I also recently filmed my two new courses ‘Selling Your Small Business’ and ‘Starting a Business Online’.

True leaders and entrepreneurs never stop learning; education is an investment in yourself.

online courses #education #learning #empowerment

Building Your Business Brand

Join me in this course and take your business to the next level.

I started RedBalloon on a shoestring budget in my front room with a small team, and now it is considered an iconic Australian brand which has an awareness level that’s equivalent to brands that spend millions of dollars on advertising. Learn the exact strategies that I used, and continue to use, to build the RedBalloon brand into a household name delivering more than 3.6 million customers to over 2000 businesses. For details, click here. For details, click here.

Selling Your Small Business

Learn how to make a business marketable, how to decide if you should involve a broker, how to find the right buyer, and more.

Learn how to sell your small business. In this course, leading small business consultant Naomi Simson takes you through the process. Explore the factors that are used to identify when it is a good time to sell. Find out how to make your business marketable, locate buyers, and select the correct buyer. Discover how to create a strategy and decide between selling your business yourself and working with a broker. Learn about the legal and tax implications of selling their business. Finally, hear a story from Naomi about how she sold one of her businesses, and the hard lessons she has learned through her work with hundreds of entrepreneurs.

Click here to join me in this course.

Start a Business Online

Got a business you want to get started online? You’ve come to the right place.

Do you have a great idea for an online business? In this course I teach the best practices that can help you make your business idea a reality. I explain how to navigate each step of the process—from developing your online business plan to increasing site traffic—and helps you avoid common pitfalls along the way. Discover how to adopt an agile mindset, outline your business plan, build trust for your brand, and iterate to start and grow your business here.

Managing Your Small Business

Explore strategies and techniques for running a small to medium business with confidence.

Getting a small business off the ground is a feat in itself. But once you’ve made your business idea a reality, you’re faced with an array of new challenges which—if managed improperly—can dominate your time and prevent you from achieving greater success. In this course, you’ll learn strategies and techniques for running a small to medium business with confidence. Join me in this course as I share key lessons that can help you define your purpose and values, establish a framework for success, and promote your business in a smart, cost-effective manner. For details, click here.

Resources on a number of business themes

As an Australian entrepreneur, blogger, and an investor, Naomi is the founder of RedBalloon and co-founder of the Big Red Group.

After launching the Australian online success story RedBalloon in 2001, she went on to co-found The Big Red Group (BRG) with partner David Anderson in 2017 - which in addition to RedBalloon has Marketics (Albert AI), Redii.com and Adrenaline.com.au which was acquired in November 2018. The BRG is at the forefront of digital disruption for experience marketing; delivering material value to business partners, marketplaces and stakeholders.

shared experience: thrive

Purpose

Passion and purpose are often confused but they are not the same thing. Purpose is your resolve and determination, your 'Why'.

Let's get ready to learn more about purpose...

Painted Picture

A Painted Picture document articulates the values and beliefs of your business.

Let's look at the Painted Picture...

Planning

A necessary but often neglected piece of the puzzle, I invite you to view planning as a constructive and enjoyable process.

Let's dive in to learn more about Planning...

People

Having the right people around you is necessary for success, but can often be the most challenging part of business.

Let's look at employees here...

Program

Implementing initiatives to enhance your employee's wellbeing, and your own will have a material impact on your business.

Let's look at what tools and programs you use...

Priority

Focus is important and achieving success takes more than writing a to-do list...

Let's dive into your priorities...