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It was my birthday this week , and it is always a good time to reflect. I have taken a break  (everyone at RedBalloon get’s there birthday off)… but I have taken 11 days for this birthday, (justifying that this is my eleventh year at RedBalloon) to travel back to the place where my career began. My first job after finishing my undergraduate degree was with IBM in New York. I had my 21st birthday at the restaurant ‘Windows of the World’ at the top of the World Trade Tower.
As I go back to places that I went to 25 years ago, I marvel at how the city has changed – I reflect on what I have achieved in the past quarter of a century. But more importantly what am I yet to do.
I was given “The Gospel According to Coco Chanel – life lessons from the worlds most elegant woman” for my birthday and as I began to devour it I was completely in awe of a woman totally committed to style and beauty. She did not rest, she was tireless in her pursuit of excellence – in her 88 years on the planet she changed they way women dressed forever.
Well beyond her death the brand that she created in business partnership with the Wertheimer family (Chanel is still privately held by the family). As Lagerfeld took over design and whilst many areas of the business were modernised, the simplicity of this woman’s vision continues on.
Gabrielle Chanel known as Coco knew implicitly what she stood for: style, self-invention, survival; with a passion, drive and spirit that meant she never considered anything else. Single minded in her pursuit created the legend and the legacy we now have.
25 years ago as a young graduate I did not know what I stood for: I simply worked hard and believed in what I was doing. It took years for me to learn how I could make a difference. As human beings all we really want to do is to do something worthwhile – something that does make the planet a better place for others.
I visited the Cindy Sherman exhibition at the Museum of Modern Art yesterday – here is another woman that from a young age at university in Boulder NY had already begun to explore what has become her life’s work. Her commitment to truth and discovery has been her passion and as a result her photographs are some of the most expensive ever sold.
These women remind me that true greatness is not created in a few days – it takes years of commitment, and single mindedness to really do something worthwhile. My legacy is not yet determined but I am driven to continue to create a truly great Australian business.
What will your legacy be?

Grow & Scale Your Business by Naomi Simson

Tell Naomi a little bit about your business by completing the questions below. (It will take less than 60 seconds)

Answering your #1 Biggest Business Challenge question tip: 

Go beyond just saying "Poor Cashflow" or "Unreliable Team". 

Instead, give Naomi details & specifics on how this is currently your #1 Biggest Business Challenge. 

I.e. "Every month I'm struggling to pay my bills on time because there just isn't consistent cash flow coming into the business. I've tried sticking to budgets in the past & pay myself less to keep some extra funds aside for emergencies, but still every month there seems to be another financial fire to be put out. I don't know what to do about it, so I'm just grinding it out."


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