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Every day it is such a privilege to do what we do… But when I hear stories like this…it is so humbling. Thankyou – wonderful customers!!

    ‘As a kid I lived in a town where there was an absolutely crazy old man (about 44 yrs old I later found) who would fly about the district in an old Tiger Moth. From time to time he would perform loops, etc above the wheat fields and I would watch in awe. “Baldy Old Fuzz” was always smiling whenever I saw him in the street. I turned 44 prior to my aerobatic flight. The other day some upstart kid saw me in the street. “You’re the smiliest man I’ve seen for a long time” he said. Yes, a Tiger Moth aerobatic flight does affect your core self indeed. Spiralling towards the ocean in an open cockpit plane gives a whole new meaning to the importance of time and motion. The entire event was a hoot. You know I reckon next time I’m back in my childhood town I’ll find “Baldy Old Fuzz” and I bet he still has that smile. Regards Rick Harris’

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@naomisimson

  • Friday drinks must be here soon surely ... or I'm out! #friyay
  • In the 90s I left my cushy job at Apple.

I’d be a squillionaire if I still had my stock options.

I don’t regret it. Here's why:

After 10 years of corporate, I wanted to ‘do my own thing’. I started with freelance marketing.

My strategy? Hard work and build strong brands.

It seemed to work - new clients came from referrals.

But after 18 months, I came to a realisation:

All my clients wanted was “more customers”, not complex branding plans.

SO I thought I’d build a brand of my own. Something to get them “more customers”. RedBalloon was born. The purpose? Give people amazing experiences.

16 years on, RB has delivered 3.8 million customers to 2000 small businesses.

Now, when I give talks, I always get the same question: “How did you build such a strong brand?” Funny how it comes full circle.

I can’t answer that with a time limit.

Though I think I found a way - an online course. “How to Build your Business Brand” - years of experience in one place (link in bio if interested). But, that’s not the point of this post.

If I stayed with Apple I’d be unbelievably wealthy.

Quitting was still the best thing I’ve ever done.

So if you want to take a leap of faith, do it.

All I ask you is this:

Trust yourself and never underestimate the power of brand.
  • #tbt the originals circa 2004 🎈 it reminds that an entrepreneurs journey is long and full of twists and turns. What a ride! @redballoonexperiences
  • I have always been rushing! I need to remind myself of this one regularity. I'm intentional, not frenetic. Choose the one thing that needs to get done to make everything easier! #inspiration
  • If you caught @sharktankau tonight I might have mentioned #gettinglucky @luckybuddhabeer 😂 🍺 @ten_insider @beer.pal

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