Tag Archives: Female Entrepreneur

Why I ate pet food on national TV and why I would do it again

Image courtesy of TEN - On set for Shark Tank

When I walked into work on Monday morning I was met by RedBalloon’s PR Executive who greeted me with, “You’ll never believe the headline I just read about you!” The article she was talking about was Shark Tank recap: The night Naomi Simson ate dog food on national television. There’s no doubt eating food meant for canines makes great TV, but there was actually a very real business reason why I did it… it’s called “customer experience”. During episode two…

Summer Reading

I am just back from my summer break – and like everyone else most of the year I make a pile of fabulous books that I am given or collect saving them for the time that I can sit down and enjoy. This summer I managed to be consumed by six books… Thanks to all those people who gave or lent me these great books… (only one fiction). The thing is about books – they have some benefits over the…

Getting to know my fellow ‘Sharks’

Screen Shot 2015-01-21 at 4.54.10 pm

Walking into the studio to film Channel Ten’s Shark Tank for the first time was like a first day at school – of all my experiences, TV production was not something I knew much about. Janine and I were both called earlier than the guys so that we could meet with wardrobe and hair and makeup. We were taken around and shown the Fox Studios facilities and in a way it was like we had a buddy in the playground… we…

#WinningWomen – EY 2015 program announced

I already feel like a ‘winning woman’ – having been selected to participate in the inaugural EY Entrepreneurial Winning Women™ (EWW) Asia-Pacific program. 2015 will be an exciting and massive year. I also know that to stay at the top of the game I have to keep learning… reading, listening, discovering. And one of the best ways is to meet like-minded people who have deep experiences that they are willing to share. And whilst I have been speaking with EY…

Personal appearance, style or brand are not the same thing

  Recently I wrote about a ‘new you’ for New Years. Style is not the same as ‘brand’ nor is style the same as appearance. I am a big believer in people being themselves, however I also believe in people respecting the people around them. Colour is one thing that I use consistently to help people know me. It is no coincidence that to celebrate my coming of age the theme of the party was ‘bright’. My first attempt at…

What You Need to Thrive as a Startup

Way back last century I thought it would be a great idea to leave my safe, secure and (relatively) well-paid corporate job to start my own business. I had worked for big corporations, who had big budgets, planning processes, accounts departments and IT help desks… in startup land you have none of these things, and there is no one to ask about anything. Last century we did not have Google as a “question/answer tool,” or YouTube with “how-to videos,” or…

New Year… new you? Your personal style.

I always find that at the beginning of the year I reflect on what I achieved last year and what I plan to do differently this year. One thing we often avoid considering is our personal style (and the impact our choices have on people around us). Does how you present yourself reflect who you are planning to be this year? There’s a lot of information available to help you to consider what is right for you. You will want…

The day Richard Branson turned me down.

I posted this article on LinkedIn as part of it’s influencer program. I find myself reflective at this time of year – thinking about the wins of 2014 and the opportunities for 2015. I’m excited for the coming year as I have much coming up: the launch of my book in March “Live What You Love”, the airing on Channel Ten of Shark Tank Australia, and being invited to join a global leadership program… There is much to be excited…

What I see for a successful 2015

I was asked by the editorial team at LinkedIn to pen what I see coming for 2015 so I have put some thoughts together to look at ideas and trends that are likely to shape 2015.  Next year is likely to be a very big year for me too – with three big new initiatives that I am working on in the new year – no guesses that one is Channel Ten’s Shark Tank and another is the launch of…

Entrepreneurship is about a deep sense of purpose

I did this interview with ABC News 24 sometime ago as part of a series produced on the economy for 2017 which aired this week. I’m happy with the outcome and have realised that there is a lot of really great information for start ups – budding entrepreneurs and those who will pitch to us at the ‘Shark Tank’ as part of Chanel Tens new show in 2015 in this interview. It is very clear that I talk about those…