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	<title>Naomi Simson&#039;s Blog &#187; Gift Experiences</title>
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	<link>http://naomisimson.com</link>
	<description>Founder &#38; CEO of Leading Online Gift Retailer, RedBalloon</description>
	<lastBuildDate>Tue, 22 May 2012 00:05:10 +0000</lastBuildDate>
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		<title>Coming up this week 2 April 2012</title>
		<link>http://naomisimson.com/2012/04/02/coming-up-this-week-2-april-2012/</link>
		<comments>http://naomisimson.com/2012/04/02/coming-up-this-week-2-april-2012/#comments</comments>
		<pubDate>Mon, 02 Apr 2012 00:41:20 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[Female Entrepreneur]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Work life balance]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3730</guid>
		<description><![CDATA[Sometimes I do have to pinch myself – and say ‘wow’ because I do get to experience some absolutely amazing things. The weekend before last I was trialing ‘glamping’ on Cockatoo Island, Tuesday I got to experience the John Bowe V8 racing experience at Wakefield; in the evening I was at the Sydney Dance Theatre and met Rafael Bonachela- Creative Director and also the dancers after the performance of ‘2 One Another’ – which was an absolutely amazing expression of...]]></description>
			<content:encoded><![CDATA[<div id="attachment_3732" class="wp-caption alignleft" style="width: 310px"><a href="http://naomisimson.com/wp-content/uploads/2012/04/IMG_8166.jpg"><img class="size-medium wp-image-3732" title="IMG_8166" src="http://naomisimson.com/wp-content/uploads/2012/04/IMG_8166-300x200.jpg" alt="" width="300" height="200" /></a><p class="wp-caption-text">WIth John Bowe (prior to my +200kmh hour laps at Wakefield)</p></div>
<p>Sometimes I do have to pinch myself – and say ‘wow’ because I do get to experience some absolutely amazing things. The weekend before last I was trialing ‘glamping’ on Cockatoo Island, Tuesday I got to experience the <a href="http://www.redballoon.com.au/driving-experiences/v8-experiences/john-bowe-s-race-mates-wakefield-park">John Bowe V8 racing experience</a> at Wakefield; in the evening I was at the <a href="http://www.sydneydancecompany.com/">Sydney Dance Theatre</a> and met Rafael Bonachela- Creative Director and also the dancers after the performance of ‘2 One Another’ – which was an absolutely amazing expression of human creativity. I was completely engrossed during the 70-minute performance – it was simply breath taking.</p>
<p>Wednesday I did another one of our experiences in the morning – a photo shoot – in the evening I attended a pre-announcement Ernst &amp; Young cocktail function at the Archibald’s – I was sure I had picked the winner – alas not.</p>
<p>I had several keynotes in Sydney – I particularly had great fun on Friday afternoon at the Australian Teleservices Assoc. lunch. We had a lot of giggles and really enjoyed ourselves&#8230; but wait there is more. On the weekend I was researching yet another ‘glamping’ experience – which was my perfect paradise&#8230; (I will be handing details to Georgia the RedBalloon category manager – because it is a must for <a href="http://redballoon.com.au">RedBalloon</a>)&#8230; and to finish off the week experienced the outdoor spectacular of La Traviata&#8230; Sydney harbor a spectacular backdrop to this very special performance – Emma Matthews voice was a show stealer. It really looked like the performers were loving the experience too.</p>
<p>I was asked twice this week in speaking engagements about how I coped with all the &#8216;work&#8217; at start up phase of RedBalloon. The reality is that it is quite a blur now &#8211; but I do believe that if you love what you do &#8211; you never have to work another day in your life. (Is Confucius credited with that quote?)</p>
<p>I think last week I supported most aspects of the Sydney arts community – (as well as four RedBalloon experiences – which is part of my job).</p>
<p>This week is school holidays and I am planning to be far more settled – do some writing and planning.</p>
<p><strong>Coming up this week:</strong></p>
<p><em>Monday:</em> One on one’s<em><br />
Tuesday:</em> Company meeting – (and daughter going for her learner&#8217;s permit – Argh)<em><br />
Wednesday:</em> Planning<em><br />
Thursday:</em> Corporate Planning<em><br />
Friday:</em> Easter &#8211; YAY</p>
<p>Reading &#8211; <a href="http://www.diamandis.com/abundance/">Abundance</a> &#8211; by Diamandis and Kotler</p>
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		<title>Coming up this week 12 December 2011</title>
		<link>http://naomisimson.com/2011/12/11/coming-up-this-week-12-december-2011/</link>
		<comments>http://naomisimson.com/2011/12/11/coming-up-this-week-12-december-2011/#comments</comments>
		<pubDate>Sun, 11 Dec 2011 11:57:44 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[Female Entrepreneur]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[productivity]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3576</guid>
		<description><![CDATA[Last week at RedBalloon we were full of the joys of Christmas. The IT team hosted our final company meeting of the year and were massively creative with their festive theme ; including beaming in their colleague Dave from Perth to have him appear in a cut out Santa via Facetime – (I guess you had to be there). As part of the planning process and moving my role to be Founding Director I needed to update my job description...]]></description>
			<content:encoded><![CDATA[<div id="attachment_3577" class="wp-caption alignright" style="width: 236px"><a href="http://naomisimson.com/wp-content/uploads/2011/12/photo.jpg"><img class="size-medium wp-image-3577" title="photo" src="http://naomisimson.com/wp-content/uploads/2011/12/photo-226x300.jpg" alt="" width="226" height="300" /></a><p class="wp-caption-text">End of year celebration for Kochie&#39;s Business Builders team</p></div>
<p>Last week at <a href="http://redballoon.com.au">RedBalloon</a> we were full of the joys of Christmas. The IT team hosted our final company meeting of the year and were massively creative with their festive theme ; including beaming in their colleague Dave from Perth to have him appear in a cut out Santa via Facetime – (I guess you had to be there).</p>
<p>As part of the planning process and moving my role to be Founding Director I needed to update my job description in line with our new format. This is the job description I came up with:</p>
<ul>
<li>Vision, values, alignment</li>
<li>Strategy development and direction</li>
<li>Spokesperson &amp; Brand ambassador</li>
<li>Mentor &amp; coach, role model and sounding board (for RedBallooners throughout the business) – accessible daily</li>
<li>Accountable for the brand experience – customer, employee and stakeholders  – accessible daily</li>
</ul>
<p>I was sad to miss the launch of the book True Leadership by <a href="www.lisarubinstein.net/">Lisa Rubenstein.</a>.. the week got a way from me.</p>
<p>Though I did attend the Dell Women’s Entrepreneurship evening on Tuesday as well as attend the wonderful drinks function at the home of the founder of Anywhere Travel in Vaucluse (very special to be in someone’s home for a business event).</p>
<p>Thursday I delighted in sharing lunch at <a href="http://www.fratellifresh.com.au/">Fratelli Fresh</a> in Bridge Street with many of the regulars of <a href="http://au.smallbusiness.yahoo.com/">Kochies Business Builders</a> TV program. I really enjoyed the vivid debate on many topics from retailers to interest rates.</p>
<p>And in between all that I was with customers both in email and on phones supporting our customer experience effort at this busy time. (So excited that we added close to 25,000 to our BHAG last week alone&#8230; YAY!)</p>
<p><strong><em>This week</em></strong></p>
<p><em>Monday:</em> Lunch with Matha Stewart and Dinner with George Clooney&#8230; not quite – but we will see how the day pans out at the <a href="http://www.thegrowthfaculty.com.au/">Growth Faculty Leadership conference</a>.<em><br />
Tuesday:</em> Briefings for upcoming speaking engagements<em><br />
Wednesday:</em> Premier for the Mission Impossible in Melbourne<em><br />
Thursday:</em> Business Round Table in Melbourned<em><br />
Friday:</em> Writing, (or Customer experience emails)</p>
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		<title>Coming Up this week 5 Dec 2011</title>
		<link>http://naomisimson.com/2011/12/06/3559/</link>
		<comments>http://naomisimson.com/2011/12/06/3559/#comments</comments>
		<pubDate>Tue, 06 Dec 2011 04:19:37 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[Corporate Gifts]]></category>
		<category><![CDATA[Employee Engagement]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Volunteers and Charity]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3559</guid>
		<description><![CDATA[Okay so it is half way through the week and I’m just getting to my blog. It is Christmas after all and I think I am still recovering from last week. My week did not go exactly as planned – but it did go to other peoples plan. My colleague had put a ‘speaking engagement at the airport’ in my diary. This was in fact a complete ‘set up’ – the team was playing a trick on me – they...]]></description>
			<content:encoded><![CDATA[<div id="attachment_3560" class="wp-caption alignleft" style="width: 235px"><a href="http://naomisimson.com/wp-content/uploads/2011/12/IMG_0857.jpg"><img class="size-medium wp-image-3560" title="IMG_0857" src="http://naomisimson.com/wp-content/uploads/2011/12/IMG_0857-225x300.jpg" alt="" width="225" height="300" /></a><p class="wp-caption-text">Hair raising experience this one.</p></div>
<p>Okay so it is half way through the week and I’m just getting to my blog. It is Christmas after all and I think I am still recovering from last week.</p>
<p>My week did not go exactly as planned – but it did go to other peoples plan. My colleague had put a ‘speaking engagement at the airport’ in my diary. This was in fact a complete ‘set up’ – the team was playing a trick on me – they got me to the airport and RedBalloon <a href="http://www.facebook.com/profile.php?id=100002782310472">extreme category manager Jay Bardon</a> announces “Surprise we are taking you in a brand new Helicopter on one of our brand new experiences&#8221; – Exclusive to <a href="http://redballoon.com.au">RedBalloon</a> <a href="http://www.redballoon.com.au/flying-experiences/helicopter-flights/helicopter-night-flight-over-sydney">Night flight over Sydney</a> (it was not actually night but that is a detail).</p>
<p>So within minutes of leaving the office thinking I will be presenting to a group of aviators – I’m taking the helicopter view of Sydney feeling very loved and very lucky that I have such an amazing team who don’t mind playing a few tricks on me&#8230;</p>
<p>In addition to doing my first ever gig as an MC for <a href="https://www.voiceless.org.au/">Voiceless</a>, I was on the stage at the <a href="http://www.theultimatejob.com.au/">Ultimate Job</a> event talking about the importance or purpose, as well as cheering on the Best Buddy pair of the year at <a href="http://www.bestbuddies.org.au/index.html">Best Buddies </a>day&#8230; Last week I touched or worked with six not for profit organizations in various capacities.</p>
<p>Christmas is in full flight at RedBalloon and as a result any spare moment I had I got in touch with many many customers as part of our ‘All hands on deck” approach to the customer experience. I found it quicker to pick up the phone and respond to a customer query in person. I got some pretty funny reactions when people said ‘is that really you?’ or classic ‘I wouldn’t have been so stroppy in my email if I thought you were really going to answer it.’</p>
<p>I continue to love being on the phone to customers. As did our marketing, IT, corporate and PR people – we enjoyed sharing the experience of being with our customer experience</p>
<div id="attachment_3561" class="wp-caption alignright" style="width: 310px"><a href="http://naomisimson.com/wp-content/uploads/2011/12/6452027855_24c5b9ab7e_b.jpg"><img class="size-medium wp-image-3561" title="6452027855_24c5b9ab7e_b" src="http://naomisimson.com/wp-content/uploads/2011/12/6452027855_24c5b9ab7e_b-300x200.jpg" alt="" width="300" height="200" /></a><p class="wp-caption-text">&#39;Retro&#39; BBQ barefoot bowls bash</p></div>
<p>execs helping out with our Christmas, which meant by the time we got to the Friday afternoon ‘barefoot and bowls RedBalloon Christmas bash’ – we had plenty of stories to share and delight about. The team had chosen ‘retro’ as the theme.. which somehow transformed into an ‘80s’ theme. Why is it that I thought ‘retro’ was ‘60s’?</p>
<p><strong><em>This week (in Sydney every day – amazing)</em></strong></p>
<p><em>Monday:</em> one on ones and Christmas at RedBalloon<em><br />
Tuesday:</em> PR Review and Company meeting<em><br />
Wednesday</em>: Book Launch ‘True Leadership’<em><br />
Thursday:</em> Lunch with David Koch<em><br />
Friday</em>: It’s all about the customer experience</p>
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		<title>Coming Up this week 20 June 2011</title>
		<link>http://naomisimson.com/2011/06/20/coming-up-this-week-20-june-2011/</link>
		<comments>http://naomisimson.com/2011/06/20/coming-up-this-week-20-june-2011/#comments</comments>
		<pubDate>Mon, 20 Jun 2011 01:59:45 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[best places to work]]></category>
		<category><![CDATA[Female Entrepreneur]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Work life balance]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3190</guid>
		<description><![CDATA[After a forced extra 2 days of holiday last week due to the ash cloud &#8211; I am finally back at my desk and excited by the days ahead. (It is after all the pointy end of the year.) Monday: Planning presentations from each team leader, and reviewing of business cases at the board meeting. Tuesday: Finalising budgets and start the performance review process Wednesday: Presentation for Aspire Women in Business Network Lunch, then have to dash to Melbourne for...]]></description>
			<content:encoded><![CDATA[<p><a href="http://naomisimson.com/wp-content/uploads/2011/06/IMG_1078.jpg"><img class="alignleft size-medium wp-image-3192" title="IMG_1078" src="http://naomisimson.com/wp-content/uploads/2011/06/IMG_1078-225x300.jpg" alt="" width="225" height="300" /></a>After a forced extra 2 days of holiday last week due to the ash cloud &#8211; I am finally back at my desk and excited by the days ahead. (It is after all the pointy end of the year.)</p>
<p><em>Monday:</em> Planning presentations from each team leader, and reviewing of business cases at the board meeting.<br />
<em>Tuesday:</em> Finalising budgets and start the performance review process<br />
<em>Wednesday:</em> Presentation for Aspire Women in Business Network Lunch, then have to dash to Melbourne for a business round table (Then large family dinner to celebrate my nephews 21st)<br />
<em>Thursday:</em> Presentation for NAB women’s program – straight back to Sydney for the Ernst Young Entrepreneur of the Year dinner<br />
<em>Friday:</em> Client review meetings and finalise plan, theme and budgets for the strategy.</p>
<p>(<em>Saturday</em>: the Collingwood vs Swans game at the stadium… )</p>
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		<title>Grateful for the noisy sounds of silence</title>
		<link>http://naomisimson.com/2011/06/15/grateful-for-the-noisy-sounds-of-silence/</link>
		<comments>http://naomisimson.com/2011/06/15/grateful-for-the-noisy-sounds-of-silence/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 12:33:06 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Acknowledgement]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Work life balance]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3174</guid>
		<description><![CDATA[I have found myself a few extra (unplanned) days in Exmouth WA – as all the planes are grounded. It is quite an interesting sensation to be given two extra days of holiday. I was already mentally making note of all the things that need to be done on my return, plans to be reviewed, evaluations to be done, budgets to be approved – it is after all only a few weeks to the end of the financial year. Instead...]]></description>
			<content:encoded><![CDATA[<p><a href="http://naomisimson.com/wp-content/uploads/2011/06/DSCF5009.jpg"><img class="size-medium wp-image-3181 alignleft" title="DSCF5009" src="http://naomisimson.com/wp-content/uploads/2011/06/DSCF5009-300x225.jpg" alt="" width="300" height="225" /></a> I have found myself a few extra (unplanned) days in Exmouth WA – as all the planes are grounded. It is quite an interesting sensation to be given two extra days of holiday. I was already mentally making note of all the things that need to be done on my return, plans to be reviewed, evaluations to be done, budgets to be approved – it is after all only a few weeks to the end of the financial year.</p>
<p>Instead of writing a blog – requesting that you complete the <a href="http://www.dreamemployer.com.au">2011 Dream Employer Survey</a> (please do though as it will take only 3 minutes); I am reflecting on the past week of fabulous experiences. To take a moment to breath and relive the extraordinary experiences we have available to us in this great country.</p>
<p><iframe width="450" height="286" src="http://www.youtube.com/embed/Xe0C4g_Ym6s" frameborder="0" allowfullscreen></iframe></p>
<p>I have wanted to swim with <a href="http://www.redballoon.com.au/water-sports/swim-with-dolphins/swimming-with-whale-sharks-adult">Whale Sharks</a> for more than a decade… and finally I got to tick that one off the list. The experience was everything that I imagined it might be. It was truly sublime to be drifting next to the largest fish on earth.  It puts life into perspective as you float in the warm current next to a seven-meter creature. Little is known about where they come from or migrate to. It is a moment to feel how small we really are – and that we are part of a massive eco system that is all inter reliant.</p>
<p><a href="http://naomisimson.com/wp-content/uploads/2011/06/IMG_4746.jpg"><img class="alignleft size-medium wp-image-3175" title="IMG_4746" src="http://naomisimson.com/wp-content/uploads/2011/06/IMG_4746-300x200.jpg" alt="" width="300" height="200" /></a>The sun has shone for the whole week – and the wind has blown. But with the wind behind us the three day – 30km <a href="http://www.redballoon.com.au/water-sports/kayaking-canoeing/ningaloo-reef-safari-tour-5-days">kayak / camping trip</a> along the Ningaloo reef was majestic.</p>
<p>All types of marine life came to greet us – turtles, manta-rays, sting rays, sharks, scores of fish, birds and dolphins. The reef was a seething mass of life – literally the ocean would be boiling with fish – the food chain in all its reality.</p>
<p>Camping on the beach, cooking what we caught, sleeping as soon as the sun went down. No contact with the world – I was amazed<a href="http://naomisimson.com/wp-content/uploads/2011/06/DSCF4972.jpg"><img class="alignright size-medium wp-image-3176" title="DSCF4972" src="http://naomisimson.com/wp-content/uploads/2011/06/DSCF4972-208x300.jpg" alt="" width="208" height="300" /></a> how quickly the days passed, how calm I felt, how I loved the silence of the bush and ocean (which are actually very noisy). How peaceful it was.</p>
<p>What wonderful <a href="http://redballoon.com.au">RedBalloon</a> experience partners we have.. and great to meet them in person.</p>
<p>I’m truly rested, grateful for being able to go on such a break, and will spend the next few days feeling appreciative of the beauty of an untouched piece of the planet.</p>
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		<title>Coming up this week 6 June 2011</title>
		<link>http://naomisimson.com/2011/06/04/coming-up-this-week-6-june-2011/</link>
		<comments>http://naomisimson.com/2011/06/04/coming-up-this-week-6-june-2011/#comments</comments>
		<pubDate>Sat, 04 Jun 2011 04:50:27 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[Employee Engagement]]></category>
		<category><![CDATA[Female Entrepreneur]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Professional Speaker]]></category>
		<category><![CDATA[Recognition and Acknowledgement]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3159</guid>
		<description><![CDATA[I met some wonderful people last week – In the Hunter Valley on Monday, mid week I was at The Entrance on the central coast and then I finished the week in Mount Gambier, South Australia.  I had such fun at each event. Having Friday evening with 150 energetic business people in Mount Gambier was a great night…I met so many authentic, community minded people – it was inspiring. I spoke off the cuff about the ingredients to a successful...]]></description>
			<content:encoded><![CDATA[<div id="attachment_3165" class="wp-caption alignleft" style="width: 310px"><a href="http://naomisimson.com/wp-content/uploads/2011/06/1974-MAG-9-43301.jpg"><img class="size-medium wp-image-3165" title="1974  MAG 9 4330" src="http://naomisimson.com/wp-content/uploads/2011/06/1974-MAG-9-43301-300x180.jpg" alt="" width="300" height="180" /></a><p class="wp-caption-text">Me in Mount Gambier - 1974</p></div>
<p>I met some wonderful people last week – In the Hunter Valley on Monday, mid week I was at The Entrance on the central coast and then I finished the week in Mount Gambier, South Australia.  I had such fun at each event. Having Friday evening with <a href="http://www.wibrd.org.au/news-events/awards-2011">150 energetic business people</a> in Mount Gambier was a great night…I met so many authentic, community minded people – it was inspiring.</p>
<p>I spoke off the cuff about the ingredients to a successful business (purpose, persistence, people and passion) – and the audience was so generous, laughing loud in all the right places and sighing deeply at the touching moments. I felt honored to be there but also I felt truly appreciated. I know I made a little difference to the business community there.</p>
<p>A classic comment after the event… A woman came up to me and said ‘I have been watching your company for about 5 years and I really admire it – I was really scared that I would be disappointed with your presentation and you would be a “d—k head” thank goodness you aren’t – you did your business proud tonight.’ Real feedback on the importance of being one’s self and authentic – it resonates so loudly about the organization I represent.</p>
<p>I am concerned though – simply being everywhere for everyone is not sustainable long term. I know I am fortunate to be in the position to contribute to so many people – but I have to be a bit more effective on how I do it.  This week we will be making a few changes at <a href="http://redballoon.com.au">RedBalloon</a>, setting up ready for the execution of the 2012 plan.  My role will change too – as I want to increase the impact that I have on the community that has been so generous to RedBalloon.</p>
<p><em>This week</em> in addition to attending the <a href="http://www.convention.ahri.com.au/index.php">Australian Human Resources Industry conference</a>, I will be at a strategy day as part of my role on the board of <a href="http://www.bestbuddies.org.au/">Best Buddies</a>. We will have a companywide lunch on Tuesday – I will have a regular day of one on one’s on Monday. Mid week I am on holidays for a week in Exmouth – WA. I am going to tick one thing off my bucket list – <a href="http://www.redballoon.com.au/water-sports/swim-with-dolphins/swimming-with-whale-sharks-adult">Swimming with Whale Sharks</a> . Then we will go on a<a href="http://www.redballoon.com.au/water-sports/kayaking-canoeing/ningaloo-reef-safari-tour-5-days"> Kayaking trip</a>. I’m unplugging for 7 days. No iPhone or Mac; a great chance to think, contemplate, evaluate, and listen.</p>
<p><em>Reading:</em> <a href="http://thankyoueconomybook.com/">The Thank you Economy</a> by Gary Vaynerchuck</p>
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		<title>Coming up this week 16 May 2011</title>
		<link>http://naomisimson.com/2011/05/16/coming-up-this-week-16-may-2011/</link>
		<comments>http://naomisimson.com/2011/05/16/coming-up-this-week-16-may-2011/#comments</comments>
		<pubDate>Sun, 15 May 2011 22:03:05 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[This Week]]></category>
		<category><![CDATA[Business Vision]]></category>
		<category><![CDATA[Female Entrepreneur]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Professional Speaker]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3112</guid>
		<description><![CDATA[Last week was frantic – but fun. I do think I thrive on being chaotically busy. Three speaking engagements in less than 24 hours… Lucky each was on a different topic and well prepared in advance otherwise I might forget where I am. I was reminded this week that more than 50% of women over the age of 45 have less than $8000 superannuation – which means no matter what, they will be dependent in their old age, either to...]]></description>
			<content:encoded><![CDATA[<p><a href="http://naomisimson.com/wp-content/uploads/2011/05/IMG_0618.jpg"><img class="alignleft size-medium wp-image-3113" title="IMG_0618" src="http://naomisimson.com/wp-content/uploads/2011/05/IMG_0618-300x224.jpg" alt="" width="300" height="224" /></a>Last week was frantic – but fun. I do think I thrive on being chaotically busy. Three speaking engagements in less than 24 hours… Lucky each was on a different topic and well prepared in advance otherwise I might forget where I am.</p>
<p>I was reminded this week that more than 50% of women over the age of 45 have less than $8000 superannuation – which means no matter what, they will be dependent in their old age, either to a partner, family or the state. I think we need to consider how we can continue to have women contribute to their superannuation even if they have a career break for a few years while they raise children. Flexible work places spring to mind.</p>
<p>Great to hang out with the team and race on the Harbor on Friday evening in the <a href="http://www.redballoon.com.au/water-sports/sailing/america-s-cup-sailing-experience-adult">America’s Cup Yachts</a> (a new experience coming to RedBalloon). So much fun.</p>
<p><strong>This week:</strong></p>
<p><em>Monday:</em> Goldwell state conference – Sunshine Coast Queensland</p>
<p><em>Tuesday:</em> RedBallooner newbies breakfast (with buddies) and  a Lunch and Learn  for the team at RedBalloon with <a href="http://www.rogermontgomery.com/">Roger Montogomery</a></p>
<p><em>Wednesday:</em> <a href="http://redballoon.com.au">RedBalloon</a> board Meeting</p>
<p><em>Thursday: </em>RedBalloon strategic offsite</p>
<p><em>Friday:</em> Telstra awards Cardinia Victoria</p>
<p><em>Reading</em> <a href="http://www.seekbooks.com.au/featuredbook1.asp?bookid=9780733625077&amp;gclid=CNCA7Y776qgCFQL1bwodGlkaDg">What makes us tick</a> by Hugh MacKay</p>
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		<title>Too Cute</title>
		<link>http://naomisimson.com/2011/04/21/too-cute/</link>
		<comments>http://naomisimson.com/2011/04/21/too-cute/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 06:18:03 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Work life balance]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=3079</guid>
		<description><![CDATA[As we head off for a five day break with the family I was delighted to receive the photo below from friends who have just welcomed their first child into the world&#8230; Truly delighted that young Sam is really &#8216;into&#8217; his RedBalloon baby experience.]]></description>
			<content:encoded><![CDATA[<p>As we head off for a five day break with the family I was delighted to receive the photo below from friends who have just welcomed their first child into the world&#8230; Truly delighted that young Sam is really &#8216;into&#8217; his <a href="http://redballoon.com.au">RedBalloon </a>baby experience.</p>
<p style="text-align: center;"><a href="http://www.redballoon.com.au/gift-boxes/baby-gift-boxes/naturally-baby-gift-box"><img class="aligncenter size-large wp-image-3080" title="Red Balloon Gift from Naomi" src="http://naomisimson.com/wp-content/uploads/2011/04/5639542468_fdee77cd28_o-1024x682.jpg" alt="" width="614" height="409" /></a></p>
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		<title>Gentlemen start your keyboards&#8230;</title>
		<link>http://naomisimson.com/2011/02/04/gentlemen-start-your-keyboards/</link>
		<comments>http://naomisimson.com/2011/02/04/gentlemen-start-your-keyboards/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 00:52:31 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Fun at work]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Values and integrity]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=2871</guid>
		<description><![CDATA[At RedBalloon we&#8217;re committed to not taking life too seriously, having a sense of humour and fun is one of our values and a little generosity doesn&#8217;t go astray either. I figure if we&#8217;re having fun our customers will have fun&#8230; besides if we are having fun, it does not seem like work at all &#8211; we bound out of bed ready for another day at RedBalloon. So I had a bit of a giggle when I discovered how the...]]></description>
			<content:encoded><![CDATA[<p><a href="http://naomisimson.com/wp-content/uploads/2011/02/Screen-shot-2011-02-04-at-11.46.42-AM.png"><a href="http://naomisimson.com/wp-content/uploads/2011/02/Screen-shot-2011-02-04-at-5.35.26-PM.png"><img class="alignleft size-medium wp-image-2883" title="Screen shot 2011-02-04 at 5.35.26 PM" src="http://naomisimson.com/wp-content/uploads/2011/02/Screen-shot-2011-02-04-at-5.35.26-PM-105x300.png" alt="" width="105" height="300" /></a></a>At <a href="http://redballoon.com.au">RedBalloon</a> we&#8217;re committed to not taking life too seriously, having a  sense of humour and fun is one of our values and a little generosity  doesn&#8217;t go astray either. I figure if we&#8217;re having fun our customers will have fun&#8230; besides if we are having fun, it does not seem like work at all &#8211; we bound out of bed ready for another day at RedBalloon.</p>
<p>So I had a bit of a giggle when I discovered how the Marketing Team had taken this particular value to &#8216;heart&#8217; (no pun intended) in the  <a href="http://www.facebook.com/redballoon?v=app_6009294086">latest Valentine&#8217;s Day campaign</a> &#8220;<strong>WIN a date with our work mate</strong>&#8221; featuring our head of marketing <a href="http://www.facebook.com/profile.php?id=100000262824490">Kristie</a> and you&#8217;ll understand why.</p>
<p>They chose to spare a thought for the <strong>eligible bachelors</strong> out  there this Valentine&#8217;s Day who don&#8217;t yet have a date and give them the  chance to go on a RedBalloon style date with the fabulous Kristie.</p>
<p>The creative really does represent who we are (is this taking employee engagement too far?) oh and gentlemen&#8230; start your keyboards!<img title="gallery" src="../wp-includes/js/tinymce/plugins/wpgallery/img/t.gif" alt="" /></p>
<p>Here&#8217;s the <a href="http://www.facebook.com/redballoon?v=app_6009294086">link to the Facebook campaign (and to enter)</a></p>
<p>Clearly you will want to share this will all those single men that you know <a href="http://www.facebook.com/redballoon?v=app_6009294086">enter</a>. It could be fun!</p>
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		<title>Thank you</title>
		<link>http://naomisimson.com/2010/12/21/thank-you/</link>
		<comments>http://naomisimson.com/2010/12/21/thank-you/#comments</comments>
		<pubDate>Tue, 21 Dec 2010 01:50:44 +0000</pubDate>
		<dc:creator>Naomi Simson</dc:creator>
				<category><![CDATA[Lessons Learned]]></category>
		<category><![CDATA[Acknowledgement]]></category>
		<category><![CDATA[Corporate Gifts]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[Customer Excellence]]></category>
		<category><![CDATA[Gift Experiences]]></category>
		<category><![CDATA[Thank you]]></category>
		<category><![CDATA[trust]]></category>

		<guid isPermaLink="false">http://naomisimson.com/?p=2799</guid>
		<description><![CDATA[‘I can no other answer make, but, thanks, and thanks’. William Shakespeare. As I just complete my tenth Christmas at RedBalloon – I experience a sense of overwhelming gratitude. I have been truly humbled to see how RedBalloon has captured the imagination of so very many people. In my wildest dreams ten years ago I never thought that we would make such a profound difference in all sorts of ways. I thank the businesses and organizations that believe in what...]]></description>
			<content:encoded><![CDATA[<p><strong><em><a href="http://naomisimson.com/wp-content/uploads/2010/12/thank-you1.jpg"><img class="alignleft size-medium wp-image-2802" title="thank you" src="http://naomisimson.com/wp-content/uploads/2010/12/thank-you1-300x183.jpg" alt="" width="300" height="183" /></a>‘I can no other answer make, but, thanks, and thanks’. William Shakespeare.</em></strong></p>
<p><strong><em> </em></strong></p>
<p><strong> </strong></p>
<p>As I just complete my tenth Christmas at <a href="http://redballoon.com.au">RedBalloon</a> – I experience a sense of overwhelming gratitude. I have been truly humbled to see how RedBalloon has captured the imagination of so very many people.</p>
<p>In my wildest dreams ten years ago I never thought that we would make such a profound difference in all sorts of ways.</p>
<p><em>I thank</em> the businesses and organizations that believe in what we do – and believe in their own people and choose to recognize them with a RedBalloon gift.</p>
<p><em>I thank</em> the experience supply community who every day deliver experiences and fulfill on our promise of providing fabulous things to do.</p>
<p><em>I thank</em> our other suppliers, like Bluefire, PwC, Westpac, Qantas and Telstra (and many others)– these big businesses who’s services mean that we operate smoothly and efficiently.</p>
<p><em>I thank</em> the many marketing partners and agencies we work with – who understand our vision and believe in the dream</p>
<p><em>I thank</em> our retail distribution partners including Australia Post, Coles, Woolworths, Myer, Big W and Target who are trying something different in store</p>
<p><em>I thank</em> the 300,000 customers who came on-line in 2010 and purchased an experience gift for someone special (and reduced the clutter on the planet in the process.)</p>
<p><em>I thank</em> those who are dear to me; my family, friends and fellow business leaders who never tire of my enthusiasm and energy.</p>
<p><em>I thank</em> most deeply my colleagues past and present – who make RedBalloon the vibrant, fun and amazing place that it is to be.</p>
<p>And <em>I thank</em> the RedBalloon leadership team who constantly steer the ship – executing the plan and keeping all aligned &#8211; tirelessly.</p>
<p>Together we have created something… The dream of changing gifting in Australia forever is well on track….</p>
<p>Thank you! Thank you for believing moment by moment that it is absolutely possible; that what people want more than anything is special moments with those people who are important to them.</p>
<p><strong><em>&#8220;For your thoughtfulness and generosity, from you I have learned much of life&#8217;s philosophy &#8211; Thank you sincerely.&#8221; &#8211; Author Unknown</em></strong></p>
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