Overview
From a very serious corporate career in marketing to creating a business based on fun RedBalloon, this is my journey. In this blog I share what it takes to be an entrepreneur and what I have learned - warts and all. I am also the author of I want what she is having which chronicles the first five years of building of a fast growing business.
Very proud to be awarded National Telstra Business Womens Award for 2008 in the Nokia Innovation Catogory
RedBalloon Team Blog
Tag Archives: Gift Experiences
Leaving Home.
In the past eight years since founding RedBalloon, we’ve created several businesses along the way and they all have lead to other greater things.
One of the businesses that we invented was to solve a particular ‘problem’ that we had at RedBalloon - some 30% of our customers are self purchasers, another words they really like [...]
Posted in General Also tagged Activities and Events, Australian Tourism, Business Growth, Business Sale, Business Vision, Female Entrepreneur, GoDo, Wotif Leave a comment
Where does the entrepreneurial drive come from?
Probably one of the questions that I get more than ever is 'How?'
How did you come up with the idea?
How do you do it?
How do you stay passionate?
The question that drives me though is 'Why?' It is the why I do what I do which makes me bound out of bed every day (even in [...]
Posted in Lessons Learned Also tagged Business Growth, Business Leadership, Business Vision, Female Entrepreneur 2 Comments
Secret Millionaire Chapter 2
My life as an undercover volunteer
Secret Millionaire – Channel Nine 9.30pm 29 Oct 2009
Episode Four: Features Naomi Simson
I sit here in my bed in a motel on a GoldCoast highway which seems a million miles from home – I can hear the traffic and my neighbors. It's not so bad, just different – [...]
An Amazing Experience