I’m sure it is not just my imagination – but I seem to have LinkedIn messages coming to me daily. I joined years ago and sort of let it sit there. Now I find that I am catching up with colleagues from a very distant past – and joining interesting discussion on topics such as employer branding to corporate gifting.
I have connected my twitter account and this blog so that it automatically feeds what I’m talking about into LinkedIn and I have been pleasantly surprised that this network has created a different sort of debate. LinkedIn is very much a business application.
It seems like a good place to start a discussion. Creating a Group for our corporate clients gives us access to what they are learning and discovering in the area of incentives, or reward and recognition. It means that we have broader access to those impacted by what we do – the participants of programs for instance are able to join the conversation.
This century is all about transparency… we started this business by listening and responding to customers. This Group gives us another listening post – Join the RedBalloon Corporate Group and have a say – or connect to me.
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...








