It was actually Marcus Buckingham who said in the book ‘First Break all the Rules’, that leadership was more important than ‘company sponsored dog walking’. This is relevant when you look at the segment from sunrise.
We have had many emails since this article on Sunrise about – ‘What breed is Dexter?’ (Spoodle) He has the role at RedBalloon as the Head of Security.- and he is a very long term employee (employee #2).
There is much more to being a great place to work than having a dog, in fact sometimes he works against employee engagement when he barks at a courier, pops a balloon (or two) or a special effect is if he fart’s in meetings (very anti social). The video gives you a bit of an insight into our work place.
What I would have added to the clip is "No fun at work makes it a boot camp… all fun makes it a kindergarten. Fun needs to be tied to commercial return."
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...








