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Blogging for five years: 'Ranked in Australia's Top Business Blogs' by SmartCompany and APN. 656 blogs in
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About Me
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...
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Popular
- The final Secret Millionaire Chapter 24 comment(s) | posted on October 29, 2009
- I'm accused of leading a 'Namby-Pamby' management revolution 17 comment(s) | posted on October 28, 2009
- Am I being stalked? 15 comment(s) | posted on September 29, 2009
- Why Women Are Paid Less.... 13 comment(s) | posted on July 22, 2009
- Free childcare for all Australians 13 comment(s) | posted on October 12, 2011
Archives
Follow Me @NaomiSimson
- New post: Coming up this week 21 May 2012 http://t.co/CHL67zmv about 17 hours ago from Naomi's Blog
- New post: Customer Intimacy http://t.co/ogEzJGsN about 5 days ago from Naomi's Blog
- @sdothot Wow FANTASTIC - well done and congratulations. http://t.co/qj0Dvwre about 6 days ago from webin reply to sdothot
- I just nominated an amazing woman for the 2012 Telstra Business Women’s Awards. Nominate an incredible woman today http://t.co/mD0XvUN7 about 6 days ago from Tweet Button
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About Me
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...
Read More »Flickr
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Painting a picture of our future.
Businesses go through different phases – each has a distinct set of characteristics. Each cycle brings its own set of challenges about leadership style, cash flow, marketing activities, customer base, processes, systems etc. Over time the focus and importance on any given activity changes as the business matures. My time as CEO (chief experience officer) is 50% with customers, listening, learning and responding. The other part of my role is all about staying focussed on the vision, delivering on our…