It has been a very big Christmas…what joy when so many people have RedBalloon envelopes to wake up to on Christmas morning. But I have been working on where we will be this time in 3 years time. My quote of the day was when I said to our new Senior Developer David..”To not make a decision is a decision to agree to apathy”. It sounded so profound at the time. RedBalloon has prided itself on continually innovating. So here…
I love a plan when it comes together. Especially when it is so generous and creative. Last night I attended the Signature of Sydney fund raising event. And if you have not heard about it “SYDNEY IS … the ART and Signature of Sydney is the search to explore the question ‘What is Sydney?’ The aim is to create a new iconic landmark for Sydney, an artistic emblem that gives Sydney a contemporary image. We are looking for an artist…
Have you met anyone recently who has said, ‘I have so much time on my hands I almost don’t know what to do with it.’ I have just been at a networking event for Amanda Gome’s Smart Company. All of the speakers said the one thing that we know about SMEs is that they are ‘time poor’. This struck me….I know many people in large corporations who are also busy…I know many Mums at home who are very time challenged…
One of the things that I found so frustrating when I was running my last business was waiting for the money to arrive. I delivered a great service, the client was happy but then it would take months to be paid. On paper I’d made a profit…but the bank account said something different. So with this business I thought, what can I do to rid my self of a debtors book? Simple – allow credit card payments and not deliver…
Imagine running a business based on fun - that's what I decided to try when I left a very serious corporate career in marketing to set up RedBalloon...
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A thought to kick off 2007
“Peace cannot be kept by force. It can only be achieved by understanding.” Albert Einstein